Surviving As An Underground Artist
Being an artist in nigeria is very difficult, as there a a lot of other artist trying. You have to watch even those who are not good as you are pop and get oppportunities.
The music industry can be very unpredictable, one song could take you very far and one could bring you down. The promotion though, is very neccessary. it helps you build a fan base and draw traffic to your music.
Most ucoming artist try to pop by doing covers of sonf of already popping artists and post them on social media platforms like twitter and instagram. tags are very important for promotion. This helps a lot because it creates a better chance of the artist or/ and fans finding your page. you could also get the help of social media managers for promotion, all these are neccesary criterias to get your music out to the world.
Your content is also very important. well as some artist make music without content amd still pop, it is only for a specific period of time. Lately, we nigerians just look for any song with a vibe, but if you notice, those artist only pop for so long, and their name is no longer heard. this leads me to my next point
it is also very necessary to follow trend. Artist like davido stay relevant because they dont stay on a spot, whatever moves, they move with it. Your ability to be flexible is very important
money is also important, money helps advertisment, in turn helping you push yourself and your musi
hope your informed :)